{"id":22156,"date":"2022-06-30T13:07:33","date_gmt":"2022-06-30T03:07:33","guid":{"rendered":"https:\/\/www.tyro.com\/?p=22156"},"modified":"2023-08-10T10:55:29","modified_gmt":"2023-08-10T00:55:29","slug":"the-buzz-thats-happening-around-drive-through-coffee","status":"publish","type":"post","link":"https:\/\/www.tyro.com\/blog\/the-buzz-thats-happening-around-drive-through-coffee\/","title":{"rendered":"The buzz that\u2019s happening around drive-through coffee"},"content":{"rendered":"\n<div class=\"wp-block-cgb-container-narrow container narrow-container container-block\"><div class=\"row\"><div class=\"col s12\">\n<p>Coffee is good. Great quality coffee made quickly and delivered to your car during your commute is even better. Fast and accurate cashless payments is a must-have and fully integrated payment solutions are the absolute best for Muzz Buzz, the business behind many Western Australians\u2019 daily caffeine hit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What\u2019s the buzz on Muzz Buzz?<\/h2>\n\n\n\n<p>If you live in Perth or regional Western Australia, you\u2019ll likely know <a href=\"https:\/\/australia.muzzbuzz.com\/\">Muzz Buzz<\/a>, a network of drive-through coffee shops. Their colours are purple and green, their favourite letter is \u2018Z\u2019, their architecture is inspired by a coffee cup, and their vibe is fast and fun.<\/p>\n\n\n\n<p>Even if you don\u2019t drink coffee, there\u2019s a lot to like about the approach Muzz Buzz has taken since opening their first shop in 2001. At that time, drive-through coffee was a new idea. \u201cIt was an American concept for Western Australia, which back then was a region of predominant tea culture,\u201d says Ledovsky.<\/p>\n\n\n\n<p>So ubiquitous has Muzz Buzz become in the two decades since, it\u2019s become part of the local lingo. \u201cMuzz Buzz has become a neologism meaning coffee on the go,\u201d says Ledovsky. \u201cIn the Perth metropolitan area someone saying \u2018Are you getting a Muzz Buzz?\u2019 means \u2018Are you getting a take-away coffee?\u2019\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The technology behind Muzz Buzz\u2019s success<\/h2>\n\n\n\n<p>\u201cWe like to think about ourselves as a high-tech business,\u201d says Ledovsky, who has worked for Muzz Buzz in the CIO role for 10 years. He explains how this is the case for every element of business.<\/p>\n\n\n\n<p>In terms of the direct product, technology drives quality in Muzz Buzz\u2019s food and drink offering.&nbsp; \u201cOur hot drink processing is based on the best technology in coffee making, we have the best espresso machines in the stores,\u201d says Ledovsky. \u201cAnd our food is coming out of the best accelerated cooking ovens.\u201d<\/p>\n\n\n\n<p>For customers, Muzz Buzz is all about convenience and speed of service. This is where technology of payment systems come into their own.<\/p>\n\n\n\n<p>\u201cWe\u2019re at the level of seven million transactions per year,\u201d says Ledovsky. \u201cFrom a psychology point of view as a customer, making a payment for your purchase is not the most positive experience so, as a retailer, we want to make this as seamless as possible.\u201d<\/p>\n\n\n\n<p>Ledovsky\u2019s research into technology solutions for quick and easy payments brought him to Tyro. \u201cOur <a href=\"https:\/\/www.tyro.com\/products\/eftpos\/\">Tyro EFTPOS machines<\/a> are mounted to the cradles in the wall, located very conveniently next to our windows,\u201d he says. \u201cOperators take the machines and hand them to the customer, so they don\u2019t have to take customer\u2019s phones or credit cards.\u201d<\/p>\n\n\n\n<p>Visibility of payment processes is a big plus. \u201cOur customers see everything. There\u2019s no magic inside the store that\u2019s not visible to our customers,\u201d explains Ledovsky. \u201cIt\u2019s a quick and easy experience that\u2019s very positive for customers and our operators.\u201d<\/p>\n\n\n<div class=\"container\">\n\t<div class=\"row\">\n\t\t<div class=\"col s12\">\n\t\t\t<div class=\"full-width-image\">\n                <img class=\"full-width-image\" srcset=\"https:\/\/www.tyro.com\/wp-content\/uploads\/2022\/06\/346A0681_1-1.jpg 960w, https:\/\/www.tyro.com\/wp-content\/uploads\/2022\/06\/346A0681_1-1.jpg 1920w, https:\/\/www.tyro.com\/wp-content\/uploads\/2022\/06\/346A0681_1-1.jpg 3840w\"src=\"https:\/\/www.tyro.com\/wp-content\/uploads\/2022\/06\/346A0681_1-1.jpg\" alt=\"\" sizes=\"(min-width: 993px) 1920px, 100vw\" loading=\"lazy\"\/>\n                <img class=\"full-width-mobile\" srcset=\"https:\/\/www.tyro.com\/wp-content\/uploads\/2022\/06\/346A0681_1-1.jpg 676w, https:\/\/www.tyro.com\/wp-content\/uploads\/2022\/06\/346A0681_1-1.jpg 1352w\"src=\"https:\/\/www.tyro.com\/wp-content\/uploads\/2022\/06\/346A0681_1-1.jpg\" alt=\"\" sizes=\"(min-width: 993px) 676px, 100vw\" loading=\"lazy\"\/>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Behind the scenes benefits in an increasingly cashless world<\/h2>\n\n\n\n<p>\u201cWe aim to become a 100 percent cashless service within the next couple of years,\u201d says Ledovsky, noting that Tyro is perfectly positioned to assist Muzz Buzz in working towards this goal.<\/p>\n\n\n\n<p>\u201cWe needed a strategic partner so we conducted research comparing the main players on the payments market,\u201d says Ledovsky. \u201cTyro was the best choice at the time and we\u2019re very happy that Tyro is still the best choice in the market.\u201d<\/p>\n\n\n\n<p>One important need was the ability to integrate payments with Muzz Buzz\u2019s Point of Sale system. \u201cIn delivering that, Tyro added value to our business model,\u201d says Ledovsky, who points out that this feature not only adds accuracy to transactions and the end-of-day takings report but helps minimise keying errors. \u201cThis is exactly what we need to have in a hectic morning coffee environment,\u201d he says.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Where the buzz will head next<\/h2>\n\n\n\n<p>Muzz Buzz will continue to grow where the car traffic is. \u201cAs a business, we will continue to fortify our strong side, which is convenience and speed,\u201d says Ledovsky.<\/p>\n\n\n\n<p>In terms of their partnership with Tyro, the buzz is still strong. \u201cOur customers enjoy their payment experience at our windows, and we get a fast and accurate, fully integrated payment solution,\u201d is how Ledovsky sums up. \u201cAs two distinct Aussie businesses, our alliance with Tyro is a mutually beneficial symbiosis. We love what Tyro does.\u201d<\/p>\n\n\n\n<p>To learn more about which Tyro features could help get your business buzzing, <a href=\"https:\/\/www.tyro.com\/get-started\/\">get in touch<\/a>.<br><\/p>\n\n\n\n<p>To see what the buzz is from MuzzBuzz, visit <a href=\"https:\/\/australia.muzzbuzz.com\/\">australia.muzzbuzz.com\/<\/a><\/p>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":46,"featured_media":22162,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1544],"tags":[],"class_list":["post-22156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v24.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The buzz that\u2019s happening around drive-through coffee | Tyro<\/title>\n<meta name=\"description\" content=\"Dive into the buzz surrounding drive-through coffee and its business potential. 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